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Fast five trends for right now

Trends are useful - but in my view, anything beyond 2-5 years is pure fiction. The seeds of mass market change are always with us, percolating away in the background - you just have to pay attention. Here are five I'm tracking right now....

Tony Surtees – Enterprise creator

Highly acclaimed marketing expert Tony Surtees prefers to avoid labels. If he had to nominate one for himself, it would be 'enterprise creator'. His particular ability is to assess changing market places and pick future trends, uncovering opportunities. He lets us in on some tricks learnt so far in his glittering global career.

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Strategic Alliances with Simone Novello [FREE INFOGRAPHIC]

Have you heard the often touted claim that the average lifespan of a business is two years? Have you ever wondered why that is? Often, it’s because, in the rush and intensity of starting up, business owners get caught up in day-to-day op-erations and overlook fast growth opportunities, like strategic partnerships. In this FREE INFOGRAPHIC, Simone Novello helps to answer your three most common questions about how to harness the power of... FRIENDS WITH BENEFITS.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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