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The Evolution of Business Movies, Part 5: Jerry Maguire

Jerry Maguire delved behind the scenes and looked at the business side of sports. Tom Cruise starred as the title character, a sports agent whose radical idea of taking on less clients, asking for less money and focusing on developing relationships with the clientele, has him fired from his prestigious position in one of the premiere sports firms in the country.

Hackers take Xbox 360’s motion-detection tech in wild, new directions

Hackers and open-source software magicians are taking the motion-detection capability of Xbox 360's Kinect and plugging it into all manner of eye-popping stuff. Imagine what an entrepreneur could do with hands-free computing.

What is this ad trying to sell? (The future of product placement: It’s so...

Bad product placement is as convincing as Tom Cruise’s shoe lifts. (Fittingly then, Cruise has been front and centre in some of the most shameless pimp-my-product moments in modern celluloid history.) But the future of product placement is far more subtle. In fact, it's barely even there.
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How to zig when everyone else is zagging, with Julio De...

Why is it that some business owners appear impervious to business obstacles and upsets? In some cases, it seems that it’s the obstacles that drive certain personality types to success. In this CHEAT SHEET, we share five ways of thinking to respond to INDUSTRY, ECONOMIC, BRAND, SOCIETAL and PERSONAL shifts.

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The Gaddie Pitch in three simple sentences with Antony Gaddie and...

The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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