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Five ‘old school’ terms that are vital to ‘new school’ online marketing

Online marketing means many things to many people: A website, Google AdWords, search engine optimisation, creating content 'assets' and getting involved in social media sites. It can sound overwhelming. But there's no need to get scared off by the jargon. The old rules still apply. Here are five 'old school' terms that are still vital to 'new school' marketing.

Need to unlock your cash flow? Here’s a 7-point plan [VIDEO]

Peter Chambers, an independent consultant for Australian SMEs, talks to Anthill about how businesses can use a seven-point plan of attack to unlock cash flow so the funds can be used to invest in things such as innovation.

ASSOB’s five-million-dollar resurrection a positive sign for capital seekers

The Australian Small Scale Offerings Board, the National Stock Exchange's largest capital-raising platform for showcasing unlisted companies for investors, posted a $186,000 profit for the fiscal year ended June 30, coming from a loss of $4.8 million the year previously.

World’s economic malaise gut-punches Australian R&D as new bill gets tabled

Australian companies continue to increase their investment in research and development, but the growth rate has dropped dramatically, according to figures from the national Bureau of Statistics. This coincides with amendments to the Governments R&D tax credit bill.

Most Australian small businesses say ‘no’ to internet

A solid majority of Australian SMEs don't use email, a web site or any other aspect of the Internet, a recent research report has found. Talk about missed opportunities -- that same report notes that the average Australian now spends nearly 18 hours a week online.

Most Australian small businesses say 'no' to internet

A solid majority of Australian SMEs don't use email, a web site or any other aspect of the Internet, a recent research report has found. Talk about missed opportunities -- that same report notes that the average Australian now spends nearly 18 hours a week online.

The death of Keynesian economics: How government stimulus could hurt Australia

In this week's interview, RMIT economist Steve Kates talks about the death of Keynesian economics. He shares the growing view that stimulus packages around the world have increased debt, have not reduced unemployment and have made the crisis worse. He warns that Australia will feel the impact over the next year when China starts unwinding its stimulus package.

Treasury chief Ken Henry should be replaced, while Gillard seeks new economic advisers

In this week's overview of the economy, RMIT economist Sinclair Davidson voices the belief that Treasury chief Ken Henry is likely to be replaced, while Julia Gillard seeks new economic advisers. He says the Gillard Government will need to slash spending to bring about the budget surplus she says the government is committed to achieving.

Free online ‘starting a business course’ for those with an idea

Sponsored message: There’s a special place for those with a vision and the get-up-and-go to start something. www.thesbhub.com.au is an information resource and online community where you can learn a thing or two about starting a successful business! The course will help you assess the feasibility of your business idea and develop it further.

Free online 'starting a business course' for those with an idea

Sponsored message: There’s a special place for those with a vision and the get-up-and-go to start something. www.thesbhub.com.au is an information resource and online community where you can learn a thing or two about starting a successful business! The course will help you assess the feasibility of your business idea and develop it further.

Free online ’starting a business course’ for those ready to start

Sponsored message: There’s a special place for those with a vision and the get-up-and-go to start something. www.thesbhub.com.au is an information resource and online community where you can learn a thing or two about starting a successful business! The course guides you through the practicalities of opening a business and completing a business plan.

The mining tax does not 'stack up', government spending crowds out private investment and...

Talking Business is a weekly 15-minute podcast review of the Australian economy, presented by seasoned business journalists Leon Gettler and Garry Barker, produced in association with the RMIT College of Business. It features interviews with prominent business leaders and expert analysis from RMIT academics, such as Sinclair Davidson

The mining tax does not ‘stack up’, government spending crowds out private investment and...

Talking Business is a weekly 15-minute podcast review of the Australian economy, presented by seasoned business journalists Leon Gettler and Garry Barker, produced in association with the RMIT College of Business. It features interviews with prominent business leaders and expert analysis from RMIT academics, such as Sinclair Davidson

Talking Business: The Australian Economy [7 June 2010, PODCAST]

Leon and Garry talk about the Australian share market and its worst May performance in 26 years, driven largely by the panic in Europe. This may explain why the RBA has kept interest rates on hold. However, the respite might be short lived with Australian exports surging by the most in three decades and inflation gathering pace. Australian GDP grew by 0.5% for the first three months, driven largely by Government spending.

Soup’s Sharyn Smith and the growing influence of ‘word-of-mouth’ marketing [PODCAST]

Sharyn Smith, the founder and chief executive of Soup, Australia’s first word-of-mouth marketing company. In this podcast, she explains how to harness this medium to create new, more individualised marketing strategies.

Soup's Sharyn Smith and the growing influence of 'word-of-mouth' marketing [PODCAST]

Sharyn Smith, the founder and chief executive of Soup, Australia’s first word-of-mouth marketing company. In this podcast, she explains how to harness this medium to create new, more individualised marketing strategies.

What is GDP and what is contributing to its growth in Australia? [PODCAST]

RMIT economist Alberto Posso talks about Australia’s GDP rising 0.5%, raising questions about the Government spending crowding out private sector investment. He also looks at the drop in mining investment and asks whether manufacturing and agriculture can level the balance.

Australian business investment returning back to 2008 levels [PODCAST]

RMIT economist Steve Kates talks about business investment, which is headed back to 2008 levels. He also looks at construction activity which appears to be flat with reduced investment in residential housing. This will exacerbate the housing shortage. He predicts high debt levels will drive inflation around the world as governments are forced to print more money to stay afloat.

It’s all Greek to me: How world events affect Australian small business budgets

With recent focus on world events, many small- and medium-sized businesses in Australia are left wondering what these distant, foreign events mean to their business operations at home.

It's all Greek to me: How world events affect Australian small business budgets

With recent focus on world events, many small- and medium-sized businesses in Australia are left wondering what these distant, foreign events mean to their business operations at home.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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