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Patently obvious: 7 things every business owner should know about patents (but usually doesn’t)

‘Patents’ and ‘patent pending’ are much more than words bandied about on late-night infomercials. Like other tools in the intellectual property stable, patents are intended to protect an inventor’s product or method. As with copyright and trademark, patents can initially seem daunting. However, the following seven tips will set you on the path to understanding how patents apply to your business.

Quicker, cheaper and easier patent protection

Innovation Patents were introduced in Australia in May 2001 in response to demand, largely from SMEs, for a type of intellectual property that would...
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How to build a retail empire with James Webber [FREE REPORT]

Starting any new business is hard, but starting an online retail business is particularly hard. You see, this is one industry that combines technology, logistics and, of course, marketing – it’s a juggling act. To help us crack this hard nut, we sought the wisdom James Webber, CEO at Bookworld.

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How to price your product or service in 8 steps with...

The world is littered with products that do little more than cover their cost, and underpaid service industry professionals. But there are some entrepreneurs who set their own prices and receive what they ask with apparent ease. Steve Major teaches you how to become one of these entrepreneurs in this 8-step infographic.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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