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Are your customers revolting?

Soon after the NSW State Government announced the re-design of their state logo, the public decided that they could do a better job! After the Federal Government threw away $8 Million on creating the now defunct Grocery Choice website to monitor supermarket prices, a group of consumers set up @price_check - a Twitter-based crowdsourcing experiment. These days, if you don’t engage your customers, they’ll mobilise against you.

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How to price your product or service in 8 steps with...

The world is littered with products that do little more than cover their cost, and underpaid service industry professionals. But there are some entrepreneurs who set their own prices and receive what they ask with apparent ease. Steve Major teaches you how to become one of these entrepreneurs in this 8-step infographic.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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