Tag: strategic planning
Is your business sustainable or is it destined to become just another failure statistic?
How often do we hear or read that a lack of strategic planning and operational management is the cause of an SME to fail? It happens far too often, but it doesn’t need to with a little foresight and planning.
The 10 best strategic business slides of all time: #9 — Integrated Communication
In the ninth post in this series, Nigel Malone shares the contents of another of his favourite business keynote slides, drawn from a cross-section of sources that includes some of the great business, brand and military planners of all time.
The 10 best strategic business slides of all time: #8 — The Sales Funnel
Anyone in sales will tell you it’s a process -- and they are dead right. But what is that process? Enter the Sales Funnel, another of my favourite slides.
The 10 best strategic business slides of all time: #7 — Positioning
In the seventh post in this series, Nigel Malone shares the contents of another of his favourite business keynote slides, drawn from a cross-section of sources that includes some of the great business, brand and military planners of all time.
The 10 best strategic business slides of all time: #6 — Competition
In the sixth post in this series, Nigel Malone shares the contents of another of his favourite business keynote slides, drawn from a cross-section of sources that includes some of the great business, brand and military planners of all time.
The 10 best strategic business slides of all time: #2 — Six buying roles
Nigel Malone keeps his favourite ten keynote slides related to strategic business development – his “Ten Commandments” – close to his chest at all times. Okay, sometimes he puts them down to bathe, but they are never far from his thinking. His favourite slide number 2 is Wind and Webster’s ‘Six buying roles’ model. Developed initially in the 1970s, it was designed to explain the many buying roles within a large organisation, but is equally applicable to a family unit facing the challenge of deciding upon what to eat for dinner.
The 10 best strategic business slides of all time: #1 — The Hedgehog
Nigel Malone keeps his favourite ten keynote slides related to strategic business development – his “Ten Commandments” – close to his chest at all times. Okay, sometimes he puts them down to bathe, but they are never far from his thinking.
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5 key marketing pitfalls your business must avoid
The Australian Bureau of Statistics recently released a report titled: Counts of Australian Business that looked at (among other things) the mortality rates of...