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How much should I spend on my brand, and when? A guide to branding...

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It is true that some businesses spend only a few thousand dollars on branding, whilst others spend tens of thousands or even hundreds of thousands of dollars. With such a large range, how do you know how much you should be spending?
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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

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Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

The Gaddie Pitch in three simple sentences with Antony Gaddie and...

How to pitch sales and marketing ideas to your boss with...

HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

Networking is for suckers… master Inbound Marketing [FREE REPORT]

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

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Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

Ever wonder if your ‘content marketing’ is really just crap? You...

7 Business Lessons From Game of Thrones [INFOGRAPHIC]

How to build your own Media Empire… In seven steps with...

5 Business Lessons From Tinder [INFOGRAPHIC]

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