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Great PR is about kicking butt, not kissing it

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I’ll let you in on a little secret. When it comes to securing the right kind of PR opportunity for your business, you need...

Making your press release standout in the real world media [PODCAST]

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PreneurCast is a marketing + business podcast. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet...
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Five essential ingredients for a humming homepage with James Tuckerman [FREE...

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Most homepages dedicate too much of their valuable space to predictable and generally unhelpful information, such as the purpose of the business, their products and services, their achievements and needy invitations to ‘buy, buy, buy’ or ‘contact us for a free consultation on no obligation quote’. Effective homepages focus on the needs and wants of the customer.

5 Ways to get more out of your coffee shop meetings...

Learn how to devise winning business ideas in four steps with...

How to expand into New Markets with Elsita Meyer-Brandt [CHEAT SHEET]

HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

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Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

Ever wonder if your ‘content marketing’ is really just crap? You...

7 Business Lessons From Game of Thrones [INFOGRAPHIC]

How to build your own Media Empire… In seven steps with...

5 Business Lessons From Tinder [INFOGRAPHIC]

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