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Emanuel Perdis is the dynamic Managing Director and co-founder of Napoleon Perdis Cosmetics. He has overseen and implemented double-digit business growth for the brand, every year, for the past fourteen years, turning over $80 million a year, employing a team of almost 500 staff. In this Q&A Interview with Alex Pirouz, Perdis shares what it takes to create a global brand, why customer service has been a crucial part of the organisation's success and the best way to handle challenges in business.