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Website Linking: the good, the bad, the ugly

Google’s latest algorithm changes have highlighted the effect linking can have on your website. Links come in varying quality, some get an two enthusiastic thumbs up from the search giant, and others, not so much.

What does Google's Penguin update mean for your SEO?

On 25 April, Google released its latest ranking algorithm, now called the Penguin Update (for reasons known only to Google). Since then, the same set of five to eight recommendations have arrived in my personal inbox from a number of reputable sources. They are supposed to describe factors that seem to help search engine rankings post-Penguin. However, to be frank, most of these recommendations don't seem like anything new. In fact, they only seem to reinforce what people who have a basic understanding of SEO already know. And one recommendation seems downright wrong.

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How to build a retail empire with James Webber [FREE REPORT]

Starting any new business is hard, but starting an online retail business is particularly hard. You see, this is one industry that combines technology, logistics and, of course, marketing – it’s a juggling act. To help us crack this hard nut, we sought the wisdom James Webber, CEO at Bookworld.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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