Tag: decision making

Organisational culture is an intangible entity. As such, it is important to identify observable behaviours that indicate your organisation’s culture, as well as its alignment to your customer strategy and objectives.

Back in 2009, behavioral economist Dan Ariely, the author of Predictably Irrational, gave a brilliant TED talk. Using classic visual illusions and his own...

Recently, I attended an event where a retired General from the Australian Defence Force spoke. After his stories of leadership under pressure in a strife-torn...

Or Steve Jobs for that matter? Zuckerberg wears a grey t-shirt, sometimes a hoodie. Jobs is known for his black turtleneck shirts. Why do they do...

Dianne McGrath sails tall ships in the southern ocean, cycles extreme distances, jumps from planes and runs not just your run-of-the-mill marathons but ultra-marathons...

I recently interviewed Tim Reed, CEO at MYOB. As we talk about in this interview, MYOB has been through quite a journey over the...

Last week's episode gave us three stellar business lessons. This week, Season 4, Episode 9, of Game of Thrones, The Watchers on the Wall, was...

It's a common moment in the life of every entrepreneur. After holding down a job or, various jobs, you have a moment of realisation that...

Let’s face the fact, most business owners are pretty bad with numbers in their business. Talk to any accountant and they’ll tell you upfront: people just don’t keep track of their numbers and don’t have an idea for the most important numbers in their business.

Creating a website for your business is a great way to establish an online presence. However, don’t just expect that launching a business website...

Every day we get up, clamber out of bed, and make decisions. We decide whether we'll wear Calvin Kleins or Bonds undies. We choose a Batman t-shirt over a Green Lantern or Wonder Woman one. But really, are we really making a cognitive choice?

If you have ever asked yourself, ‘Why didn’t I see that?', you were experiencing an example of ‘Weak Signal Theory’. We are constantly bombarded with ‘weak signals’. Some of them are genuinely weak, while others are weak because our brain has suppressed them. This automatic filtering of information is quite natural and designed to prevent sensory overload. But it also means that we often overlook opportunities.

The latest research published within the field of cognitive psychology has shown that criteria-based decision-making could actually lead to poorer decisions. In fact, you’re better off sleeping on it.