Fred Schebesta knows a thing or two about entrepreneurship. He built Freestyle Media into an exciting online marketing agency, winning awards such as the ADMA Australian Young Direct Marketer of the Year before selling his startup to Q Limited, a publicly traded digital media company, four years ago.
In recent days, the finance degree holder is building a clutch of financial websites that allow consumers compare complex financial products from different institutions, avoid obvious traps and find the one that best suits their needs. So, you have creditcardfinder.com, personalloanfinder.com and others, all under the umbrella company, Hive Empire.
In an interview with Anthill’s Cynthia Karena, Schebesta talks about the challenges he faces – using social media to sell financial products, learning to build a business outside of search engine marketing, learning to hire the right candidates and combining fun with work.
