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ebroker [SMART 100, 2018]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

Simon has seen first-hand how small business can be affected, limited, and disadvantaged by the lack of funding when it’s really needed; both in tough times or worse; when the business has a great opportunity for growth that requires a capital injection. Access to business finance will often make or break a small business; business owners with easy access to capital prosper from the unequal ability to invest and inject cash into their business when required.

2. WHAT & HOW

The purpose of this innovation is to…

…aggregate non-bank small business lenders into a platform that makes the difficult task of searching and finding the right business loan to fit your business requirements, simple, fast, free and unbiased.

It does this by…

a groundbreaking platform that is transforming the way businesses gain access to alternate business funding by using AI & Algorithm technology to match small business owners with the right non-bank business lender in realtime.
To realize this vision, ebroker had to build the technology and implement ongoing upgrades based on big data.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

…It provides small business owners the ability to find alternative finance for their particular business needs transparently. Previously they would have to rely on human brokers to source finance for them and the option are not disclosed by the human broker so the business owner has no way of ensuring their interests are being best served.

Its various benefits to the customer/end-user include…

It gives the end customer the choice and power to make the right decision on the most critical aspect of running a business.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

Humans who would often deal with 3-4 lenders only and send all the deals to them. ebroker aggregates over 60 business lenders with a product range of over 300 loan types and variations which can only be achieved by using advance algorithms and AI.

5. TARGET MARKET

It is made for…

All small business’s that cannot seeks funding from a bank or choose not to.

It is available for sale through…

It is a free service available at www.ebroker.com.au

Our marketing strategy is to…

Primarily use digital marketing to promote ebroker to business owners actively looking for alternative finance and to raise awareness with these owners.

 

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

Maven Judge Vote: ebroker – Smart 100 2018
(Please note – The form below is for judging purposes only and is restricted to the public)