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Video games industry bagged $1.161 billion in 2012. Yep, it’s far from GAME OVER

Australia’s interactive entertainment industry made $1.161 billion in ‘traditional retail’ sales last year. Now despite the fact that this is a 23% contraction compared to 2011, the Interactive Games & Entertainment Association (iGEA) says it's are not worried at all. Why?

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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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