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Are you sick of advertising that shouts at you? How about brands that scream...

Selfridges in the U.K. has stripped the logos off its products and a number of its big brands as part of an anti-brand campaign aimed at offering consumers respite from the relentlessness of marketing messages. Is de-branding the next big thing?

Aircrafts three generations beyond will save 70% fuel and fly at subsonic speed

A NASA aircraft design competition -- known as “N+3” to denote three generations beyond today’s commercial fleet -- has produced the blueprint of an aircraft that will save 70% fuel, produce less noise and less pollution while travelling at subsonic speed.
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How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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