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Why does this bit of Coke advertising have the potential to change the world?...

We've discussed Coke's advertising many times on Anthill. This ad comes from Leo Burnett in Columbia. And, it's more than an ad. I'll say straight up...

The real Mad Men, apple cider and $100,000, all in one place!

Leo Burnett: it's a name that has carried resonance in the advertising world for nearly 80 years. To have Leo Burnett as your agency of...

Is political advertising good for democracy?

Last night on The Gruen Transfer, Russel Howcroft made the bold claim that: Political advertising pays for journalism. Within a heartbeat, co-panellist Todd Sampson voiced his disagreement, vehemently making the argument that treating politicians like a brand can only undermine democracy. What do you think?
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How Master the Art of Sales Even if it Makes You...

The art of selling is a social minefield. Have you ever been on the wrong end of a ham-fisted, awkward or just plain obnoxious sales conversation? Of course you have! Why is it that some sales conversations magically delight, while others make us want to manically bolt for the door? This Phil Anderson FREE CHEAT SHEET will help you to master the art of sales!

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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