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Source Legal Online is offering Australian start-ups legal services they can actually afford with...

Many would agree with Stanislav Roth’s view that conventional law firms are failing to adapt their ‘modus operandi’ in response to the unique needs...

Are your approval processes killing your creative product, marketing strategy and budget?

Does this sound familiar? I can assure you that you are not the first to experience a budget blow out due to an approval process that got out of hand.

This one is for all the consultants out there, not just the lawyers [VIDEO]

I used to hear my lawyer friends being bailed up for free legal advice at parties, and think, 'Wow, that's rough". However, recently, my physiotherapist began to quiz me for free marketing and strategy advice - during treatment. Oddly, I still had to pay his bill.

‘Throwing the book’ at the legal profession (Part 1)

Why is it that some of our society’s brightest minds have no idea how to translate their “no holds barred” skills from the court room to the public domain of marketing communication in a battle to win more clients? Maybe they just don’t need the extra business, maybe they don’t know how, or maybe the truth is a combination of arrogance and ignorance steeped in tradition.

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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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