How to become a Key Person of Influence

img

Eureka! The top 5 places people have their best ideas

August 20, 2009 | By Paul Ryan

Do you get your best ideas in the bathroom? If you answered yes, you’re in the majority, according to research conducted by thinking expert and occasional Anthill contributor Ken Wall and three colleagues.

The anecdotal research into where the best ideas come from involved thousands of participants across varying industries in South Africa, Singapore, Canada, the US and Australia.

So where do people have their best ideas? According to the research findings, the top five places are:

  1. Shower, bath, bathroom (57%)
  2. Bed (51%)
  3. Driving or passenger (42%)
  4. Walking (28%)
  5. Exercise, running, swimming (25%)

According to Wall, the common theme linking all these places/activities is that they all involve the person doing something other than just thinking about the problem.

“During the course of talking to thousands of people, nobody has ever said that they get their best ideas at work,” says Wall. ”Let’s face it, if you spend your life in a grey cubicle, it’s not exactly going to inspire great insight.”

In light of the research findings, Wall offers organisations some advice for creating an ideas workplace:

  1. Create the creative space and bring in easy chairs or bean bags
  2. Go for walking meetings
  3. Take a packed lunch and go to a park
  4. Have one team member act as the facilitator, using a tried and tested idea generation and evaluation method.

Photo: brain_blogger (flickr)

Ready to work less… and achieve more?

Want an ad like this?

If you’re running your own business, there’s a good chance you may feel stretched. You may love all the things you do for your customers, but find it hard to juggle the admin and other business roles you have to play. That’s where we can help.

Find your very own VA today!

  • Amanda

    I’m really interested in this! Paul, can you say more about the research? Are the full research findings available somewhere? I’d like to cite them if possible. Thanks!

    [Reply]

    Paul Ryan Reply:

    Hey Amanda. I’ll send you what I have via email. You might want to contact Ken directly.

    [Reply]

  • http://www.nsmdigital.com.au/internet-marketing-blog-sunshinecoast/index.php/the-top-5-places-people-have-their-best-ideas/ The top 5 places people have their best ideas!

    [...] I must give credit to Australian Anthill as I have taken this from their article on the topic. I found it interesting however so thought it [...]

  • Anonymous

    All the research proves that being chained to a desk in a cubicle doesn’t work for creativity … so why do companies still persist with this Dickensian work ethic? Get with the program, people.

    [Reply]

blog comments powered by Disqus

Find Us on facebook

Latest Video

Waiting for the great leap forward? I think it’s already here [VIDEO]

Throw away your keyboard. Discard your mouse. All you need to do to control your computer is wave your hands about. No instruction manual needed, just a teeny, tiny device that reads your hand motions. Really. The revolution in human-computer interaction just took a massive leap forward.

More>>

Latest Comments

Ant Mart

Anthill Amabassadors

Anty-Climax

Sponsored by Antmart

It’s a group buying site specifically created for entrepreneurs and business builders.

More>>

thumb

Tech & Innovation

Sponsored by AusIndustry

AusIndustry is a specialist program delivery division within the Department of Innovation, Industry, Science and Research.

More>>

thumb

Marketing & Media

Sponsored by Google

What do you know about Google AdWords? This hub was developed to answer the questions you already have, and those you haven’t thought yet to ask.

More>>

thumb

Growth & Export

Sponsored by How to become a Key Person of Influence

Key People enjoy a special status in their chosen field because they are well connected, well known, well regarded and highly valued.

More>>

thumb

Upcoming Events

MAY
29

Want more leads and customers? Half day event to get big outcomes from a little budget.

Have you ever wondered… Why every industry has only a few businesses that thrive and get more leads? And they don’t suffer from cash flow problems or lack of leads, even when there is an ‘economic downturn’. They don’t have to ‘push’ or make stacks of cold calls.

More>>

MAY
22

WEBINAR: How to turn your knowledge into products… and build a global empire in your underpants!

This webinar is all about how to unlock your valuable industry knowledge and turn it into a product. It’s about how to increase the value of your business and take control of its future.

More>>