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What are you doing to master online marketing in 2012?

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Lesley-Ann Trow

author

Lesley-Ann Trow is a seasoned bootstrapping entrepreneur who loves to share what she learns with other SMEs. Her Consulting talents range from asking ‘why?’ roughly 17 consecutive times to assist clients develop their razor sharp cut-through WOM marketing message to helping SMEs protect their reputation and bank balance as they navigate the online world. Start following Lesley-Ann on Twitter @150dominos and please tell her if she makes a mistake.

Latest Posts

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April 20, 2010 | Blogs

How to build your very own entrepreneurial life support system

Since becoming a single lady (cue Beyonce) and not having my partner around to bore the crap out of, I’ve come to the conclusion that it’s a massive ask (so maybe we shouldn’t) to expect one person to be both romantic partner and our entrepreneurial life support system, too.

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March 22, 2010 | Blogs

Newsflash: Twitter is just like real life

Rightly or wrongly, we hold sports stars, politicians and other prominent figures to a high standard of behaviour because they enjoy a position of influence and leadership. So, if social media is in fact considered part of the media, then should we hold leaders in the ‘social’ media to the same high standards of behaviour?

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March 11, 2010 | Articles

Introducing The Edisonian Method Awards, for trial-and-error entrepreneurs

This proposed new awards ceremony would be about celebrating the journey entrepreneurs take and acknowledging that iterating, growing, learning, changing or modifying the plan according to evidence and experience shouldn’t ever be seen as a ‘failure’ of the original plan… but is in fact ‘business as usual’.

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February 24, 2010 | Articles

I’m no techie, but I want in! Lessons from the National Growth Summit.

If there’s a mistake an SME can make online, I’ve made it in the last five years. My ecommerce site was hacked for reasons that will soon become apparent. My blog disappeared on the very same day and I avoided joining Twitter until last Friday because, “bloody hell — I already have enough to do!”

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What are you doing to master online marketing in 2012?

The Anthill Masterclass has already helped hundreds of Australian business owners, marketing professionals and web developers embrace the future of marketing and get real results from their websites and social media.

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Marketing & Media

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For over 20 years, SIGNARAMA consultants have been working closely with companies to create customised branding and signage strategies.

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Tech & Innovation

Sponsored by Google

What do you know about Google AdWords? This hub was developed to answer the questions you already have, and those you haven’t thought yet to ask.

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Anty-Climax

Sponsored by Antmart

It’s a group buying site specifically created for entrepreneurs and business builders.

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Tech & Innovation

Sponsored by AusIndustry

AusIndustry is a specialist program delivery division within the Department of Innovation, Industry, Science and Research.

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Upcoming Events

FEB
29

The 5th annual Angel Investor Conference to focus on sustainability of investment

Sustainability of investment is the main focus of the 5th Annual National Angel Investor Conference. The Melbourne Angels are inviting entrepreneurs to come, collaborate, hear about the latest industry trends and learn of smart investment oppourtunities.

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Jan
9

Spruce up your video pitch for Innovation Bay’s next Angels Dinner

For those of you who’ve not had the pleasure, Innovation Bay’s Angel Dinners bring together angels and entrepreneurs. To date, the organisation has assisted entrepreneurs raise over $10 million in seed investment as a result of these dinners. (Heard of Spreets? Yup? Innovation Bay kick started the group buying behemoths capital raising endeavours.) If you’re an entrepreneur in the high-tech space and fancy a bit of funding, you may wish to apply.

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