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Delightful Japanese film clip wants you to put your finger on the screen

Remember 'touch the rainbow', the nifty 'made-for-YouTube' series of clips by Skittle? Well, this delightful music video from Japanese popstar Namie Amuro also asks you...

You won’t believe which brands made these spectacular marketing fails! [VIDEO]

This is a show reel of 10 of the biggest marketing blunders ever made. It's been put together by And, the line up includes...

Does this ‘made for YouTube’ advertising campaign make you want to touch the rainbow?

Confectionery brand Skittles has already infiltrated the pantheon of unforgettable tag-lines with its 'Taste the Rainbow' slogan. In this nifty 'made-for-YouTube' series of clips, viewers are asked to 'Touch the rainbow'. The concept is simple, novel and we challenge you to not hunger for a Skittle once this "cute but weird kitty cat" has its way with you.


The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.



New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...