EMAIL SEGMENTATION

Home EMAIL SEGMENTATION Page 189

You can choose your friends, but not your Office Manager

If someone in your office has a 'personal branding' problem, you'll relate to this classic Big Train sketch. (If you like this, check out our...

Shepherding the herd absurd

All a bunch of blokes need for a good time is a flock of sheep, some rousing music and fancy lighting. Exhibit A, this clever viral video from Samsung.

The Distraction Machine

Computers are so powerful and useful. So how come we never get anything done on them?

"Stand by Me" performed by street musicians around the world

A feel-good clip to end the week. This version of the Ben E. King classic, "Stand By Me", is a collaboration between 35 street...

“Stand by Me” performed by street musicians around the world

A feel-good clip to end the week. This version of the Ben E. King classic, "Stand By Me", is a collaboration between 35 street...

Finally some good news… Consumer confidence jumps

The June 2009 Sensis Business Index was released earlier today and it brings good news. The Index recorded the largest rise in SME confidence...

Origami in the Pursuit of Perfection

This amazing video uses origami and stop-motion to tell the story of Japanese sports brand ASICS. It won a Grand Prix at the Eurobest,...

The world's favourite… pro bono workplace

The next time you feel the urge to complain about your economy class seat, spare a thought for British Airways staff who may have...

The world’s favourite… pro bono workplace

The next time you feel the urge to complain about your economy class seat, spare a thought for British Airways staff who may have...

Do you suffer from Information Overload Syndrome?

If so, you could soon suffer the fate of little Billy.

The New York Times gets a Daily Show dacking

For all the sober analysis and prognostication being offered about the troubles facing the newspaper industry, often the most revealing truths surface through satire....

A lot of money for a cool effect

We're not sure what amazes us most about this one. Is it the complexity of the display? The captivating sound of the cascading...

Scenes from a market meltdown – then a hypnotic interlude (yin and yang)

Two videos for you today. The first is real news footage from the 1929 stock market crash on Wall Street. The second, in stark contrast, is a delightfully hypnotic video of scenes from Sydney harbour.

How to escalate your advertising

Getting your advertising under the noses of new customers can be a difficult task - so how about getting it under their palms? ...

Southwest flies to a different beat

Frederick Herzberg introduced the business theory that workers are more productive and satisfied when they are not required to perform repetitive tasks. This flight attendant has worked out his own way to escape the drudgery of his working day and make Southwest Airlines' competitors look like boring old stiffs.

We’re not the only media outlet to make mistakes

If you're going to mount a moral crusade, make sure that you get your facts straight first...

We're not the only media outlet to make mistakes

If you're going to mount a moral crusade, make sure that you get your facts straight first...

How a business should market itself

What a fantastic way to promote your company. Where do we sign?!

Eminem 'tea-bagging' (How a publicity stunt can really 'hit the spot')

On Monday night, I watched one of my favourite satirists (and the creator of everyone's favourite fictional Kazakstani character Borat), Sacha Baron Cohen, turn...

Eminem ‘tea-bagging’ (How a publicity stunt can really ‘hit the spot’)

On Monday night, I watched one of my favourite satirists (and the creator of everyone's favourite fictional Kazakstani character Borat), Sacha Baron Cohen, turn...
Subscribe to the Newsletter Over 30K subscribers

FREE BUSINESS TOOLS

How to price your product or service in 8 steps with...

The world is littered with products that do little more than cover their cost, and underpaid service industry professionals. But there are some entrepreneurs who set their own prices and receive what they ask with apparent ease. Steve Major teaches you how to become one of these entrepreneurs in this 8-step infographic.

FREE BUSINESS TOOL

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE