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Aloki [SMART 100, 2018]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

When Zaver Sima met his partner in 2014, she told him of her experience tutoring high school maths while she completed her law degree. When Zaver asked her about how she got her clients her response was through notices on school notice boards and giving talks. He thought why not apply the principle of sharing economy as exhibited by Uber/Airbnb to tutoring/learning. He envisioned one day that through a platform people could connect with people across the world to tap into their knowledge and be taught by those who possessed the knowledge either face-to-face or in person.

2. WHAT & HOW

The purpose of this innovation is to…

…spread equality in education globally by connecting students with academic tutors in their local area and globally through a virtual classroom.

It does this by…

…using the ALOKI app, students and parents can search for tutors by subject and geographic location. Each tutor’s profile is displayed, along with their ranking, user reviews and hourly rates. The app allows tutors to accept booking requests, confirm locations and arrange payments.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

It carefully assesses each tutor before accepting them into the network. The tutors include former teachers, lecturers and high achieving university and high school graduates. The app connects those who wish to learn with the tutors who are best placed to help them and enhances this process by making it easier for the two parties to find each other.

Its various benefits to the customer/end-user include…

  • The app allows tutors to accept booking requests, confirm locations and arrange payments.
  • The app allows students and their parents to search for tutors by subject and geographic location.

ALOKI is building a platform driven by AI that will model the outcomes of a student’s education and will be able to predict with a high level of accuracy when the student will do well and not so well. Parents, teachers, students and tutors can then begin to take preventative action to assist the student before they fall behind.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

Tutoring companies include Superprof, Tutor Doctor, Wyzan and Kumon but these organisations only have a minor footprint in the Australian home tutoring market.

5. TARGET MARKET

It is made for…

In Australia, more than 80,000 students fail year 12 each year and 44 per cent of school leavers do not obtain their ATAR. The Aloki app helps students, from year 1 to university, to find the support they need to improve their academic outcomes. We believe the size of the Australian tutoring market is worth $1.1 billion However the real market will be one that is global. The emerging Asian middle slass will spend $3 trillion on education by 2030. As such, we will partner with Skype or Google Hangouts to facilitate virtual distance learning to access this market.

It is available for sale through…

Since September 2017, 400 students and 400 tutors have registered with Aloki online and the Aloki app.

Aloki makes $11/booked lesson. Once Aloki reaches profitability, a percentage of the revenue will be donated to support children’s education from disadvantaged backgrounds.

Our marketing strategy is to…

We’ve partnered with two education companies to promote Aloki as their preferred peer-to-peer learning platform. We will recruit more channel partners, market the service through digital marketing channels, launch referral programs where we can provide lesson credits, and attend university orientation weeks and open days. Last year, we acquired 230 tutors at the University of New South Wales Open Day.

 

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

Maven Judge Vote: Aloki – Smart 100 2018
(Please note – The form below is for judging purposes only and is restricted to the public)