Quote: Seth Godin on marketing
“Marketing is no longer about the stuff that you make, but about the stories you tell.”
— Seth Godin
“Marketing is no longer about the stuff that you make, but about the stories you tell.”
— Seth Godin
Sneaking onto a Melbourne-area train isn’t just illegal — it can get you killed. At least that’s the tragi-comedy reality in “Endzone,” a faux movie trailer created by a group of young filmmakers. It might be worth it to evade a ticket in the real world, but not in this one.
PreneurCast is a marketing podcast. Author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity. This week, Pete talks with Ryan Holiday, author of Trust Me, I’m Lying, a fantastic look at PR and promotion in the modern age of blogs and social media. Ryan talks about…
PreneurCast is a podcast for entrepreneurs by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity. In another Foundation episode, Dom talks about one of the basic mistakes many businesses make when marketing themselves: not being clear about what services or products they…
A report released this week by business analyst IBISWorld points to what it predicts will be the top 10 best and five worst growth industries for the coming year.
Marketing podcast, PreneurCast, is for entrepreneurs, by entrepreneurs. Each week, author and marketer Pete Williams and digital media producer Dom Goucher discuss entrepreneurship, business, internet marketing and productivity. This week, Pete and Dom discuss the problems your clients might face if you forget that you have knowledge that they don’t. They give some simple tips…
We see it every week in the gossip mags: “Up-and-coming wannabe movie star ‘caught’ schmoozing at the hottest party with established (and too often married) star.” None of this is accidental, neither is it accidental when new and typically ‘unknown’ music acts get to headline for international artists on tour. It’s blatant PR.
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