Tag: testimonial

Everyone understands how important conversion rates are, right? Clearly not, or businesses would be doing more to increase theirs on a weekly basis instead of running around like headless chooks promoting to every Tom, Dick and Harry they come across.

To have any hope in business, you need to be seen as credible – by your investors, colleagues, competitors and, most importantly, by existing and potential customers. Here are some tips to prove your business bona fides.