Tag: media release
Australian iPad launch delayed one month
Early adopters frothing at the bit for the much anticipated iPad launch, will be forced to wait another month. Earlier this morning, we received a very brief email from Apple's Australian spokesperson on such matters, Fiona Martin. It read...
Writing a Press Release 101
Once you have reached the decision that you have something newsworthy to publish or broadcast, unless you have determined to leave the writing part...
What Makes News?
News is all around us, every minute of the day. In our daily newspapers, on television and radio, and increasingly on the internet, we...
Why Publish a Press Release?
The reasons why you would publish a press release are only limited to your imagination. Ask yourself what readers or a reporter will be...
Marketing: Writing a winning media release
Writing a winning media release
So, your media release didn’t get published. The first question you should ask yourself is – is it newsworthy?
Publicity is...