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3 key business tips for startups down under looking to succeed in the new...

From fintech’s, to e-commerce, to blockchain, to other nascent tech firms, we are becoming a well-connected ecosystem of entrepreneurs that are helping the country become an innovations and inventions hub.

How Informly plans on bringing big data to small business

Research shows that companies that invest in sophisticated analytics tools gain a competitive advantage and perform better. However this level of data analysis has been the domain of big business and more or less out of reach for small business owners.

Online marketing: Easier with MailChimp integration, and affordable

The year-old U.S. startup, has focused on providing an intelligent dashboard service for small businesses that don’t have the financial resources for expensive software, or the time to analyse online marketing campaigns. Its advisor, especially for the Australian market, is our own James Tuckerman, Anthill’s publisher.

Marketing 3.0: How new media leaders are opening their APIs to third party developers...

Opening up your API to approved third parties can have huge benefits for your brand. Just ask Twitter – they built much of their early success off the backs of their external developer community.

FREE BUSINESS TOOLS

The Gaddie Pitch in three simple sentences with Antony Gaddie and...

The personal elevator pitch is an essential tool in the entrepreneur’s utility belt. Your pitch is also essential for success on the web, for placement on landing pages, in emails and blogs. The medium might change but rarely will the structure of an effective pitch. Antony Gaddie is the creator of “the Gaddie Pitch,” an internationally-renowned set of tactics designed to help business owners deliver an effective elevator pitch, time and time again.

FREE BUSINESS TOOL

Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE