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Hold this cat. An interesting exploration of branding [VIDEO]

As a company name, HTC looks like a vague acronym. That's because it is. The company began life as High-Tech Computer Corporation in 1997....

Just how awesome is 3D printing? The answer ‘pretty awesome’ doesn’t quite cover it...

I've been raving on about 3D printing for a few years now. I'm intrigued by the RepRap printer that is, technically, a self-replicating machine....

This is the best car ad you will ever see. Fullstop. Ever. [VIDEO]

Audi have hit the jackpot with this ad. Not one, but two Mr Spocks. Awesome reaches a whole new level.

Release your inner Jedi. This is the technology that you’re looking for [VIDEO]

I'm still having fun with my Pebble. It's great for letting me know who has just texted me while I'm in a meeting. It's...

Would honest advertising still have made The Avengers a $1.5 billion box office success?...

Now, this isn't meant to be a competition but, I've seen The Avengers four times. Granted, I fell asleep the last time, but it...
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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The Top 5 Most Insanely Dumb Mistakes made by Rookie and...

LinkedIn is a professional and commercial platform. What you do on LinkedIn matters: it really matters, and if you’re not careful, your actions can backfire and tarnish your brand and your integrity. We're going to throw out a wild guess and say that you don’t want to get burned by your mistakes. Fair enough. This FREE REPORT from David Hobson has the five most common LinkedIn mistakes and what you can do to avoid them.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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