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Invest in these 12 startup so that your business doesn’t join the 50 closing...

There are essentials like computer equipment, licenses, a web site, promotional material etc. but you don’t have to lease an office or employ staff straight away (you can outsource so cheaply these days top notch staff).

This Australian tech startup has used AI to break into the European market

European Union Intellectual Property Office (EUIPO), has become the first government entity to integrate TrademarkVision’s new technology through the official launch of its eSearch platform this month.

You should spend your money on good coffee, not bad intellectual property rights

The stage is set for success, all you need to do is stay focused, keep costs and distractions low, and execute. Why then spend your valuable time and money exploring intangible things such as intellectual property (IP)?

Why planning for IP ownership is critical for your business, and your sanity

What happens when you are sitting down with your supplier, customer or contractors, discussing business or a project or a product idea and in the course of the discussion some valuable new intellectual property (IP) is identified? It's an inevitable scenario that can arise almost anytime you have a group of bright and innovative people gathered for a meeting.

One less reason to protect your IP properly. Repeat after me, more patents, less...

Parliamentary Secretary for Industry and Innovation Mark Dreyfus, is a massive fan of new laws passed last month, designed to strengthen Australia’s intellectual property system. It's always exciting when there's a chance of less red tape getting in the way of running your business.

Five ways to commercialise your intellectual property (and make the big bucks)

The first step to making big bucks from your IP is to obtain the appropriate protection. Once that’s done, it’s time to reap the rewards from your hard work and sheer brilliance. Should you licence your IP, start a franchise or assign it?

7 common intellectual property mistakes made by startups (and how to avoid them)

For many companies, particularly technology companies, intellectual property (IP) is their most valuable asset. However, many companies, especially start-ups, fail to adequately identify or protect their IP from the outset. This can often require more costly and cumbersome steps being taken at a later stage to adequately protect the company’s IP.

Can you buy insurance for your ideas?

A company will generally not think twice about protecting its physical and tangible assets through insurance premiums. For example, premiums may be...

Smart 100 nominations are now open!

Calling all innovators. This is your chance to nominate an Australian made product or service and showcase an innovation that Australian business builders simply need to hear about. Promote the spoils of your own toils or put one of your clients under the spotlight. This is your chance to refine your message and get exposure.

Australia's innovation ranking takes another hit while entrepreneurs rally

There are numerous programs and indexes launched each year to assess a country's innovation capabilities. Among the most comprehensive and credible is the Global Innovation Index prepared by INSEAD, which last week released its 2009-2010 report, revealing some unexpected outcomes. According to the report, Australia is losing its way as a country supportive of innovation. However, its innovation outputs are on the rise.

Australia’s innovation ranking takes another hit while entrepreneurs rally

There are numerous programs and indexes launched each year to assess a country's innovation capabilities. Among the most comprehensive and credible is the Global Innovation Index prepared by INSEAD, which last week released its 2009-2010 report, revealing some unexpected outcomes. According to the report, Australia is losing its way as a country supportive of innovation. However, its innovation outputs are on the rise.

Beware of geeks bearing gifts

Everyone knows the story of the Greeks infiltrating the enemy Trojan compound by hiding inside a giant horse. But not many people know that something similar is going on right now inside the commercialisation of public research in Australia.

Patently Aggressive

Your IP is registered, but that’s no guarantee your livelihood is safe from harm. Without enforcement, those patent and trademark certificates aren’t worth the...

Strategy: Is your idea really an opportunity?

All new business ventures start with an idea. However, not all ideas can (nor should) become business ventures. Being able to efficiently differentiate between...

Legal: Getting strategic with your intellectual assets

Intellectual asset management (IAM) is the catch cry of 21st century innovators. Innovation is no longer reactive to market forces; it is a proactive...

Going global: Exporting 101

Most Australian entrepreneurs claim to think big from the outset. But you need more than a good idea and a broad Aussie smile to conquer the world. Bi-lateral free trade agreements are tearing down barriers, but exporters must still negotiate the vestiges of international protectionism and the rollercoaster Aussie dollar.

Exporting IP… trader beware

The US-Australia Free Trade agreement has got everyone talking. Like it or loathe it, smart companies are reading the fine print. They are doing...

Putting the IP in your IPO

In the rollercoaster ride of potentially lucrative, but often disappointing, technology IPOs and private equity investments, a well-managed intellectual property portfolio could be your...
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Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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