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This is what you should be doing instead of bleeding profits in the name...

Experian is a global provider of integrated consumer insight, and according to their latest data, many customers are price indifferent. Basically, consumers have developed more...

If you are not running a department store, why on earth are you still...

One of the biggest mistakes many businesses make, especially SMEs, is to market their products or services on price. Trust me, the last thing...

Small independent fuel retailers are Australia’s latest endangered species

To the glee of many a motorist, retailers Woolworths and Coles have been selling fuel at discounted prices in Australia through their alliances with...

Hey, I thought I told you? Keep your freebies! We are not interested

What does it take to earn the loyalty of an Australian customer? This is exactly what one business review website, WOMO.com.au, set out to...

OzBargain.com.au

Everyone loves a good bargain. But for all the immediacy in today’s world, it seems harder than ever to find one amid the never-to-be-repeated...
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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Generating Web Traffic with Mark Middo and James Tuckerman [FREE REPORT]

Not all websites are created equal. That’s the first – and perhaps harshest – lesson when venturing into the ever evolving world of online marketing. Websites don’t draw visitors just by existing; they require love, attention and an understanding of how search engines think. In this Cheat Sheet, Anthill Magazine’s James Tuckerman and guest Mark “Middo” Middleton share their combined wisdom on generating web traffic for new and old websites.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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