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Here are 13 customer retention nuggets to help you keep them coming back over...

Doors are opening, people are talking and you have a stream of customers flowing through. Now that you have a customer base it’s time to ensure keep them.

Businesses know they need to put customers first but are held back by fear...

Australian businesses acknowledge they must evolve to become more customer centric but are held back by fear of failure among other factors.

Five international marketing tips from Alibaba’s Michael Mang

Despite the fact that we now operate in a global economy, for many business owners, trying to break out from a local base into...

It’s the little things that matter! How taking care of the tiny details builds...

When you think of plumbing, you probably don’t think of customer loyalty. Plumbers are like dentists. We get lumped in the ‘I need you...

How to get first-time customers to come back for more and, bring their friends...

You wouldn't tolerate a rude salesperson in your store, would you? On that note, you shouldn't let your website get away with it either. Your...

These five customers drive business owners crazy! However, there’s a remedy for each one…

The ideal and, most valuable, customers are ones who are loyal to a brand, willing to spend more than the minimum dollar value and...

Minimise client objections by creating a better relationship from the outset

For many sales and marketing professionals, customer complaints are one of their biggest bugbears. While it’s never nice to be on the receiving end of aggro, most of the time it can be diffused (or avoided altogether) if the relationship is handled properly from the outset.
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HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

Plenty of recruitment agencies have tallied the numbers and found that the average dud hire will cost an organisation between $50,000 and $70,000, factoring...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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