This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
1. THE BEGINNING
This innovation came to life when…
A mechanic from Mackay discovered that many challenges are faced when booking a car in for a service, for both mechanics and customers.
He found that these issues could be addressed with technology as so many industries has proven, such as hotel booking sites, flight booking sites, car rental sites etc.
Technology had proven to provide a platform connecting all parties involved in business through the same medium, allowing a holistic approach to business. It was a no-brainer to develop a booking engine for the car service industry as everybody needs their car serviced.
2. WHAT & HOW
The purpose of this innovation is to…
Expedite the entire car service process, delivering quality data to workshops for automated parts procurement reducing lost time and increasing quality and productivity.
It also provides customers with a choice of service provider based on price, availability, location and reviews.
It does this by…
Allowing car owners to review multiple local workshops simultaneously and submit vehicle details for service and repair quotes, pre populating existing parts platforms with vehicle data to assist workshops in compiling quotes to submit back to the customer.
It also allows the customer to review quotes and book online, ordering the parts automatically.
3. PURPOSE & BENEFITS
This innovation improves on what came before because…
It speeds up the whole service process allowing more time for the customer and more time for the mechanic.
Its various benefits to the customer/end-user include…
- Eliminating workshops extracting vehicle details over the phone or from the vehicle to help with parts ordering or quoting
- Eliminating the need to ring around for car service quotes
- The customer can manage the booking without contacting the mechanic by phone
4. COMPETITIVE LANDSCAPE
In the past, this problem was solved by…
The following procedure:
- Customers calling for quotes
- Workshops manually extracting info from the customer or car
- Workshop researching parts and contacting customer
- Customer and workshop negotiate suitable time to complete the service
- Workshop orders parts and carries out service requested
- Workshop contacts customer on completion
Its predecessors/competitors include…
There are none.
5. TARGET MARKET
It is made for…
Car service and repair providers, as well as car owners.
It is available for sale through…
Our website www.strictlyservice.com.au
Our marketing strategy is to…
Engage our sales force of 350 around Australia to sign up car service and repair providers. We are also using TV, radio and social media.
Your Turn — VOTE!
The Readers’ Choice Index was created to provide an opportunity for Anthill readers to vote on SMART 100 applications, in one of three ways:
- Tweet it: Top left of each page (3 points)
- Trigger a Reaction: Facebook ‘Like’, etc (2 points)
- Leave a Comment: Anonymous comments excluded (1 points)
We’ll use your vote to create the 2014 SMART 100 Readers’ Choice Index.
FINE PRINT
This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.
