It’s easy to start a company, but it’s increasingly difficult to grow one. Everyone idolises famous startups like Facebook and Google, but companies of this size and success are few and far between.
With so much competition in the market, startups now need to move their attention to how to achieve scale. It’s the only way to stand out from the crowd and truly be a big success. It’s scary though. It takes investment, time, good growth techniques and you have to be brave. It also takes different skill sets to scale than it does to start. Scaling is about planning, standardising and leveraging assets.
Are you going to be a start-up or a scale-up?
Read more about the motivation behind this piece and see other art for entrepreneurs at Art2Inspire.me