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LX Design House wins AusIndustry Innovation Award
Company: LX Design House
Category: AusIndustry Innovation Award
LX Design House is an electronics design consultancy founded by Simon Blyth in 2006. Based in the Sydney suburb of Eveleigh, it’s run by a small, nimble group of engineers who enjoy a good challenge. And what better challenge might one tackle than (cue Hammond organ) the mystery of mind control.
LX Design House is working on a system that uses a electroencephagraphic headset to “read” brain impulses and translate them to actions or movements by an electronic device, such as a television or a robot. LX certainly isn’t the first to work on mind-command product development, but its engineers feel their approach is among the most marketable.
“It could be used for controlling anything from light switches to wheelchairs, and is more consumer-friendly than existing solutions that use electrodes,” the LX team writes. “Imagine a quadriplegic who would be able to perform everyday activities through the use of such a system.”
LX Design House worked with another Australian company, Emotiv, to develop and certify the EEG headset. They companies together developed a demonstration in which an operator makes a little robot scoot around and extend a camera-mounted arm with brain concentration and slight facial movements. The demo has been a jaw-dropping hit at trade shows and was featured on Yahoo!7’s “Sunrise” show.
Let’s step away from mind control for a moment and note that LX Design House has other projects and clients, along with a administration and staff who know how to let their hair down. One day, the staff was guided outside for a “meeting,” only to be herded into buses and off to a round of go-karting, followed by dinner and a night in the city. Another time, everyone went bowling decked out in ’80s-era clothes, followed by another evening on the town — still in the old outfits.
The mind-control project is at early stage. Soon, it intends to target possible early adopters with online marketing. From that point, who knows? Flight systems? Biomedicine? Bomb squads? The mind boggles.
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