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News, opinions and advice on technology development and the state of innovation.

The difference between a 'functioning product' and a 'working business'

Anthill contributor and web marketing extraordinaire Mick Liubinskas recently posted this short vlog on the Pollenizer blog. In it, he highlights the difference between having a web product that works (all the widgets and clicks behave as they should) and having a web business that works – i.e. one that can win and retain customers and staff.

The difference between a ‘functioning product’ and a ‘working business’

Anthill contributor and web marketing extraordinaire Mick Liubinskas recently posted this short vlog on the Pollenizer blog. In it, he highlights the difference between having a web product that works (all the widgets and clicks behave as they should) and having a web business that works – i.e. one that can win and retain customers and staff.

How I used Twitter to put a CEO on the street

// WAIT! I'm not here to evangelise Twitter or to pick news items out of it merely because it seems to be a slow...

How to export design services

Last night, I was given the pleasure of moderating a panel of design exporters at the launch of The Case for Export, a handbook...

Playful fruit-themed designs all the rage

As the southern hemisphere heads into winter hibernation, our friends in the northern hemisphere are gearing up for summer frivolity. And what's synonymous with...

Origami in the Pursuit of Perfection

This amazing video uses origami and stop-motion to tell the story of Japanese sports brand ASICS. It won a Grand Prix at the Eurobest,...

Intrapreneurship: A guide to harnessing the power of entrepreneurs within organisations

Conventional wisdom states that entrepreneurs are unmanageable and, thus, make poor employees. While it's true that salaried entrepreneurs can prove a handful, the most...

Sustainability in business is not a side project

With increasing pressure from external regulatory bodies and savvy consumers looking to make smarter and more responsible purchasing decisions, it is more important now...

How to escalate your advertising

Getting your advertising under the noses of new customers can be a difficult task - so how about getting it under their palms? ...

Crisis creates once in a lifetime opportunity

The current global financial crisis has been described as a “once in a lifetime recession”. However savvy business owners, entrepreneurs and investors recognise it as a once in a lifetime opportunity to make money.

Capital seekers… Get to the point! (again)

Earlier this morning, we pinged out a sponsored message promoting a capital raising workshop. It reminded me of a 'rant' we published in the second...

Is your logo a ‘no-go’?

What do your logo colours secretly say about your business?

Is your logo a 'no-go'?

What do your logo colours secretly say about your business?

Website of the Week: A quirky new path to market for product ideas

Ben Kaufman, who also founded mophie and kluster, is back with a new variation on NameThis: quirky. The premise is this: entrepreneurs and creative people in general are bubbling with far more product ideas than they can possibly pursue. Consequently, these ideas end up dormant or exploited by someone else. Described by Kaulfman as a "social product development company", quirky invites users to submit their product ideas for US$99 each - this ensures that only the best ideas are lodged. The quirky community selects one product from the pool of submitted ideas every seven days. From there, the community (known as "influencers") weigh in by voting, rating and influencing other people's product ideas.

Grants: The advantage of another view

The place of interaction between government and industry is often clouded with confusion, perplexity and frustration, where it seems as though no one is...

Applications open for $83m Federal Investment Follow-On Fund

The Federal Government's $83 million Innovation Investment Follow-On Fund (IIFF) opened for applications last Friday.

How a business should market itself

What a fantastic way to promote your company. Where do we sign?!

Giving innovators the 'rock star' treatment they deserve

This week, we featured Intel's "Sponsors of Tomorrow" campaign as our profile website. But the advertising campaign that corresponds with Intel's new slogan is...

Giving innovators the ‘rock star’ treatment they deserve

This week, we featured Intel's "Sponsors of Tomorrow" campaign as our profile website. But the advertising campaign that corresponds with Intel's new slogan is...

Pitch Club returns to Melbourne

Pitch Club is partnering with the Melbourne Angels group, affiliate and founding members of AAAI (Australian Association of Angel's Investors) for its next...
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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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