Home Smart 100 2011 AusmedOnline (SMART 100)

AusmedOnline (SMART 100)


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The following SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity. More about the SMART 100.


This innovation initially came to life when…

…we realised that simply providing content to a market online was not enough. We discovered that we also needed to help our customers organise, access and use the content in the easiest way possible.


The purpose of this innovation is to…

…provide nurses and allied health staff around central and rural Australia with a comprehensive online platform for them to complete and manage their Continued Professional Development (CPD) activities.

It does this by…

…providing paying members of the site unlimited access to hundreds of educational resources which can be downloaded online. IT also provides a comprehensive way for them to record their education online and create one simple repository for their CPD records.


This innovation improves on what came before because…

…it combines a comprehensive online tool for nurses to record their professional development. Furthermore, this tool is located within the website that can also provide them with comprehensive educational opportunities.

Its various benefits to the customer/end-user include…

  1. Rural and remote nurses now have access to the same high-quality education available in capital cities.
  2. Organisation and education is available all in one place.
  3. Australian education developed specifically for Australian health care.


In the past, this problem was solved by…

In the past, one would usually keep records of their CPD in diaries or paper books. When it came time for audit or registration renewal many nurses would spend a great deal of time trying to find their evidence of CPD. This innovation couples education and organisation on one easy-to-use website.

Its predecessors/competitors include…

Printed textbooks; competitors are still relatively unknown as the market is not yet matured.


It is made for…

Nurses, Allied health professionals and all other healthcare workers who are required to complete CPD for their registration.


It is available for sale through…


Our marketing strategy is to…

A variety of online and offline strategies are being implemented in the health care sector.


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