Marketing agency April5 has secured a $20,000 Enterprise Connect innovation grant to develop and implement business strategies and plans which will increase productivity and growth.
Currently expanding, April5 will use the grant to connect with specialists who will help company develop a long term business and marketing plan, top financial management, as well as a sales strategy.
“We are delighted to access the Enterprise Connect grant for innovation. This is the icing on the cake for what has been a great year for the agency with a number of new business wins and a dynamic new team on board,” said Alicia Beachley, April5 CEO.
Since it was established in 2007, April5 has been offering a wide array of services such as marketing consulting, sales promotion and brand activity campaigns, copywriting, graphic design and web development.
With a client list that includes Nature’s Care, Stockland Balgowlah and Pilot Pen, the $20,000 Enterprise Connect grant will allow the marketing company to increase their client portfolio and their productivity.
According to business consultant with Enterprise Connect and April5’s business advisor Judith Bennett, she and April5 CEO Alicia Beachley have “discussed where April5 is now, where it wants to be and its challenges. Together we developed an agreed action plan and April5 is now accessing the Enterprise Connect grant for innovation to make that plan happen.”
Enterprise Connect is an Australian Government initiative and is part of the Department of Innovation, Industry, Science and Research. With the aim of connecting businesses to the proper knowledge and tools for them to increase productivity and competitiveness, Enterprise Connect has helped over 7,500 Australian businesses with advice, workshops and grants.
Photo by Ariaski