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Marketing is like dating: how to take your prospects from Tinder to ‘Netflix and...

Marketing is much like dating. There are a series of steps and events that must take place in order for a relationship to develop and get more serious.
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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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