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What do you get when you leave a bunch of industrial designers and engineers to their own devices? A fancy new website in early-2012 that will allow anyone to create their own 3D-printed eyewear.
Lack of funding is nothing new for many young entrepreneurs. Without assets or experience, traditional funding sources are often out of reach. As luck would have it, 23-year-old Sydney-based entrepreneur Ryan Wardell thinks he’s hit upon a solution. His company, Project PowerUp, pitches itself as "Australia's first crowdfunding platform for startups and small businesses."
Crowd-funding has been spun as a viable alternative to traditional modes of finance and sponsorship in Australia, particularly for cash-strapped artists and independent filmmakers. But what if the crowd-funding model can be applied to startups as well? It's a question that has been floated recently, and Ryan Wardell thinks he has the answer. He's just launched Project PowerUp, and if it catches on, it will do for small businesses what Kickstarter has done for the arts.