Tag: National Australian Bank
NAB’s social media strategy: Create a common enemy [But aren’t ALL banks ‘the enemy’?]
Last Friday night, NAB appeared to have one of those butt-clenching moments when a not-so-corporate tweet went out via @nab, the banking giant's Twitter account. It read: “Sooooo stressed out. Have to make a tough decision and I know I’ll probably hurt someone’s feelings! Arrggghhh.” The message was retweeted over 100 times. We all now know, it was the beginning of something far grander.
Ethnic Business Awards 2010
The Ethnic Business Awards recognizes migrants who have made a difference in the Australian Business Community and Australian society. This award celebrates achievements for small and medium/large businesses owned by immigrants to Australia.
