Tag: metrics
Growing up global: Meet Owen Kerr, CEO of Pepperstone [VIDEO]
I recently chatted to Owen Kerr, who is CEO of Australian forex broker Pepperstone.
Pepperstone is a hot business in a fast growing space....
Goal setting the Google way: success tips for every startup [VIDEO]
Since 1999, Google has used a system to establish the objectives and key results (OKRs) for every individual and team within the company.
The OKR...
Why working harder isn’t going to make you more successful [VIDEO]
Shawn Achor has done a lot of research and thinking about work, success and happiness.
And, it probably won't come as a huge surprise that...
Is this the best ever video about marketing? [VIDEO]
Woot! The clicks are through the roof! Everything's awesome! Order more stock! Hell, order more everything!
Oh, wait...
This brilliant ad from Adobe makes one very...
Should you quit? It might just be the most powerful thing you ever do...
Here's an interesting thing to think about.
The closer you get to achieving your goal, the harder it is to succeed. Why? Often, it's because...
Everything you need to know about content marketing you can learn from a resignation...
Marina Shifrin has spent the last two years working her tail off making video content.
Her performance in this job was judged by how...
How to get the most out of Google Analytics. Plus, a few sneaky tricks...
Nearly 58% of all websites are using Google Analytics to seek to understand what their customers are doing. But, it's not always the easiest of beasts to understand.
In the land of the blind, the one eyed man is king. How many...
Let’s face the fact, most business owners are pretty bad with numbers in their business. Talk to any accountant and they’ll tell you upfront: people just don’t keep track of their numbers and don’t have an idea for the most important numbers in their business.
Are you a winner or a loser?
The wise words of Rosabeth Moss Kanter ring true for every entrepreneur: Everything can look like a failure in the middle. But winners must lose some of the time. How do you know if you, or your company, is a winner or a loser?
Google unleashes search power on shopping sites
Google Commerce Search lets online shoppers browse, navigate and search in the way they're used to with Google web search, with familiar features like spelling correction and search suggestions. The opportunity to tap into the Google magic comes with a price, of course; the cost of Commerce Search starts at $25,000 a year.
