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5 ways to keep your staff motivated and productive instead of bored and lazy

Business adviser Lauren Fried examines the important issue of employee retention and shares her tips to keeping staff motivated and productive.

Australia’s first Advisory Board Institute is here to help businesses innovate and grow

Marketing, advertising and business experts Lauren Fried and Toby Ralph have joined forces to set up Australia's first Advisory Board Institute

4 business leadership lessons I learnt from the French on my recent trip to...

Pulse Marketing MD Lauren Fried found herself in Paris recently preparing her business strategy and taking a tip or two from the French about leadership

Is your business marketing to women in 2016? It better be, they are the...

Marketing expert and entrepreneur Lauren Fried says if your business isn't marketing to women, regardless of your product, it's missing out big time.

8 tips on building a successful service business from a woman who owns one

Pulse Marketing agency founder and MD Lauren Fried reveals the eight steps she took to create a successful service business ... that now runs itself.
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The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

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Learn how to use Instagram as a business tool [FREE INFOGRAPHIC]

Is it a play-thing? Or a business tool? Get the FREE INFOGRAPHIC. Learn how to get started, build a following, grow your brand and attract new leads.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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