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How to start your own LinkedIn Group [VIDEO]

Recently, I was asked to help a client start their own LinkedIn Group. It's no simple undertaking. LinkedIn is littered with loveless and empty...

Are you afraid of the cloud? According to MYOB’s Simon Raik-Allen, cloud users are...

Did you know that one if four Australian SMEs are afraid of cloud computing? Furthermore, according to the same MYOB report, SMEs that embrace cloud computing were 53% more likely to see their revenue rise in the last financial year and were 55% more likely to have more sales/work than usual in their three-month pipeline.

Here’s why saying ‘My customers are not on Facebook’ is like saying ‘My customers...

An old buddy of mine recently mentioned that his business had no place on Facebook. What my unsuspecting friend didn't realise was that, on the following day, I was scheduled to make a presentation on "How to create a self-building, largely self-managing Facebook prospect base" on behalf of Interactive Minds. While that exchange lasted, maybe, 45 minutes, I have distilled my main arguments into this two-minute hump dump.

FREE BUSINESS TOOLS

Seven steps to crafting the perfect email, with James Tuckerman [FREE...

We are all bombarded by emails every day. We bombard others with emails. It’s a congested superhighway of e-promises, lead magnets and chit chat out there. So how on Earth are your emails going to stand out? James Tuckerman is a man who knows a thing or ten about online marketing. In this cheat sheet, he shares seven steps to achieve two very clear goals: Opens and click throughs.

FREE BUSINESS TOOL

How to pitch sales and marketing ideas to your boss with...

If you work in sales and marketing, part of your job is to demonstrate your value. In fact, this is a universal rule in any workplace. So, how do you get the attention of your immediate boss – team leaders, sales managers, marketing direc-tors, the CEO or even the Board – to, ultimately, make your ideas happen? Check out this FREE REPORT

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE