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How to give good headlines, and create emails that get opened [CHEAT SHEET]

If you have a beautifully crafted email with a thoughtless headline, no one will open it. It’s as simple as that. There are three main...

Paul Isakson asks What’s Next (again)

Last year, prolific marketing blogger (and head of strategy for space150) Paul Isakson sent ripples of chatter across the blogosphere when he posted a rough presentation on his views around marketing, simply titled: What's Next? On 30 July, 2009, he posted an update:

Paul Isakson asks What's Next (again)

Last year, prolific marketing blogger (and head of strategy for space150) Paul Isakson sent ripples of chatter across the blogosphere when he posted a rough presentation on his views around marketing, simply titled: What's Next? On 30 July, 2009, he posted an update:

I know that half my advertising works… I just don’t know which half!

This undeniably humorous (and slightly scary) marketing expression has been fondly quoted for decades. In fact, I heard it re-quoted again last month, at...

I know that half my advertising works… I just don't know which half!

This undeniably humorous (and slightly scary) marketing expression has been fondly quoted for decades. In fact, I heard it re-quoted again last month, at...
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Generating Web Traffic with Mark Middo and James Tuckerman [FREE REPORT]

Not all websites are created equal. That’s the first – and perhaps harshest – lesson when venturing into the ever evolving world of online marketing. Websites don’t draw visitors just by existing; they require love, attention and an understanding of how search engines think. In this Cheat Sheet, Anthill Magazine’s James Tuckerman and guest Mark “Middo” Middleton share their combined wisdom on generating web traffic for new and old websites.

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Want more credibility and influence? Unlock the 12 principles of persuasion...

Have you ever felt uncomfortable with sales? Or maybe you have found yourself feeling awkward at a networking event? Perhaps your marketing activities just...

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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