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Australia is still failing its tech start-ups. This is what the government should be...

StartupAUS, a not-for-profit entity that supports Australian tech start-ups, recently released the Crossroads 2015 report, which reveals that despite positive developments over the past 12 months,...

The decline of Australian startups: What can we expect from the Government?

Last week’s ANZ Bluenote highlighted an alarming fall in the number of new Australian startups, total startups, and an acceleration in those exiting. This...

This is your chance to fill the gaps in the Australian startup eco-system

Startups are a hazardous journey and, most early stage ventures end in some form of failure. With such high levels of uncertainty surrounding the development...

Did you make a submission to Commercialisation Australia? Now what?

With the news that Commercialisation Australia (CA) is being axed in the 2014 Budget, what happens to businesses that had made an application prior...
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5 Ways to get more out of your coffee shop meetings...

Far too much time is wasted in coffee shop meetings. More often than not, the conversation falls off topic, interruptions cause distractions and, before you know it, the meeting is over and you’ve achieved nothing. That’s what Antony Gaddie calls a Coffee and Doughnut meeting. You get a coffee and… zero. He’s the founder of Green Ant Marketing and he shared with us (over coffee) five things that you can do to help you make the most of your coffee shop meetings.

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Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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