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Video Marketing 101: Here are 5 secrets every business should know [VIDEO]

Any modern day business that is not incorporating some kind of video into its marketing campaigns is missing out on a very powerful element and a very significant audience.

4 common mistakes Australian exporters make which hold them back on Alibaba.com

Just as you would not treat a traditional B2B transaction like this, you should not expect this from Alibaba. You need to spend time negotiating with interested buyers, building their trust and coming to an agreement.

10 things you need to keep in mind when targeting the Chinese online customer

It is clear from these growth figures that there is a huge untapped market for Australian companies to sell goods and services to Chinese consumers through online channels. However, this market can be notoriously difficult to do business in.

Royal Mail invests in an Aussie tech start-up that helps Western businesses enter China

Australian start-up Market Engine has secured a multi‐million dollar investment by Royal Mail, the UK’s designated Universal Postal Service Provider

Melbourne beauty start-up Bellabox is on an express route to China thanks to Market...

When Melbourne-based beauty start-up Bellabox decided to expand its operations to China, it chose to use Market Engine's unique retail management platform.

Losing steam? Here are five ways to supercharge your business to new levels

The most successful entrepreneurs are those who believe business should be dynamic. Here are 5 tips on how to boost your business to new levels.

China’s ‘big four’ want to connect Australian businesses with Chinese customers

China's big four e-marketplaces (Alibaba, JD Worldwide, VIP.com and Yihaodian) want to sell more premium Australian products to the growing Chinese middle class.

Five international marketing tips from Alibaba’s Michael Mang

Despite the fact that we now operate in a global economy, for many business owners, trying to break out from a local base into...

Australian e-commerce software start-up Bigcommerce has raised $50 million in funding

E-commerce platform Bigcommerce has raised USD $50 million in Series D funding. This round of funding adds to the $75 million raised to date,...

How to go from earning $12 a month to being worth $22 billion [VIDEO]

In his first job, Jack Ma was paid just $12 a month. Now, as the founder and Chairman of Alibaba, he's worth around $22...
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How to price your product or service in 8 steps with...

The world is littered with products that do little more than cover their cost, and underpaid service industry professionals. But there are some entrepreneurs who set their own prices and receive what they ask with apparent ease. Steve Major teaches you how to become one of these entrepreneurs in this 8-step infographic.

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New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

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