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Sparesbox [SMART 100, 2017]

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This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

…the Co-Founders recognised that the auto industry needed to be revolutionised to the benefit of the customer.  With the tech know-how and industry experience to make this happen, they created Sparesbox in 2014. Sparesbox prides itself on transparency and empowering the customer and brings premium parts direct to customers through a one-stop digital shop and has grown to be the largest auto parts e-retailer in Australia. In October 2016, Sparesbox expanded to launch a fleet of tech-led Mobile Mechanics bringing convenience and savings to a wider audience of drivers.

2. WHAT & HOW

The purpose of this innovation is to…

…empower drivers with a smarter and more convenient way to maintain their vehicle which saves customers on average 30%.

It does this by…

Sparesbox is a digital one stop shop for auto parts & maintenance. It empowers drivers with a smarter and more convenient way to maintain their vehicle. Sparesbox saves customers on average 30%.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

Sparesbox has removed the barriers to purchase auto parts by e-retailing products previously only accessed through auto trade channels.

Its various benefits to the customer/end-user include…

This has saved customers on average 30-40% than if they purchased through their Dealership, and Sparebox only sells known and trusted auto brands.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

Drivers could buy parts through a mechanic, dealership or a traditional bricks & mortar auto parts retailer.  Because of the traditional supply chain of these channels, the customer would end up paying a large mark-up. The auto industry is opaque and customers had no reference point or alternative to know what a part should cost.

Its predecessors/competitors include…

Auto trade channels: Car dealerships, mechanics and bricks & mortar auto parts trade suppliers. Other direct-to-customer auto retailers do not have the range of quality trusted brands that Sparesbox has.

5. TARGET MARKET

It is made for…

Every Driver: To empower drivers with a smarter way to fix their car.
Sparesbox is an online supermarket where the largest range of quality parts and best brands can easily be shopped. The price of parts is transparent putting the customer in the driving seat.  Sparesbox created ‘Fitment Intelligence’, an onsite functionality whereby once a customer enters their vehicle details they will only be served products that fit their vehicle, alleviating the chore of finding the right parts.

It is available for sale through…

Sparesbox is a supermarket of parts, so is shoppable on sparesbox.com.au. Sparesbox is also shoppable through marketplaces: eBay, and TradeMe in New Zealand.
Sparesbox mobile car servicing is available through sparesbox.com.au/service and also on third party agents such as AutoGuru.com.au

Our marketing strategy is to…

…revolutionise car servicing and maintenance for the benefit of customers. To make Sparesbox the trusted go-to for everything auto for every driver.

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

Maven Judge Vote: Sparesbox – Smart 100 2017
(Please note – The form below is for judging purposes only and is restricted to the public)

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