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Lumo Energy Resource Centre

Unlock tools and resources that help business owners navigate the ever changing waters of technology and new business development. Learn how simple things like your power bill can save time, money and energy.

5 Ways To Make Sure Money Isn’t Being Zapped While On Holiday

Saving on your energy use is probably the last thing on your mind before heading off on holiday, but putting a few minutes aside...

5 Tips To Simplify Your Business Travel

Traveling for business? Here are five tips to help you simplify your business travel to ensure you have a productive and enjoyable experience. READ MORE >>

Light Bulb Moments

Lighting accounts for up to 15% of the electricity we use at home and work, so the type of bulb you choose is important. Look...
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FREE BUSINESS TOOLS

Inbound Marketing Reloaded with James Tuckerman [FREE REPORT]

Leads always must come before sales. Then, it’s your job to build trust, educate, create rapport and demonstrate why your product and service is better than the alternatives. However, the tools at your disposal to achieve these outcomes -- to connect with strangers, to convert them to suspects, then prospects, then customers -- are constantly changing. That’s why we created this cheat sheet. To re-visit traditional inbound marketing strategies, and offer some helpful tactics to help ‘old school’ organisations embrace ‘new world’ tactics and strategies.

FREE BUSINESS TOOL

The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE