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Matt Edwards

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Five things you should consider before you launch your app to the world

So, you have decided to bring your company into the digital realm. Here are five common things that are overlooked, for some reason, when...

Lo and behold! Midas walks among us; turning every app he touches into gold.

Nick D'Aloisio is the latest teen sensation and superstar of the start up world. Having sold his app Summly and his services to Yahoo...

FREE BUSINESS TOOLS

The Facebook Honey Trap with James Tuckerman [CHEAT SHEET]

This cheat sheet was developed to help small business operators harness the incomparable (and undeniable) potency of Facebook to recruit fans, spread the word, and (most importantly) generate inbound business.

FREE BUSINESS TOOL

HOW TO RECRUIT THE BEST PEOPLE with Sam Chandler

Plenty of recruitment agencies have tallied the numbers and found that the average dud hire will cost an organisation between $50,000 and $70,000, factoring...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE