Home Smart 100 2017 Altruistic Sales

Altruistic Sales [SMART 100, 2017]

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Carl Gough

This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

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1. THE BEGINNING

This innovation initially came to life when…

I combined my 20 years in sales with the past three years in the charity sector to create Altruistic Sales.

2. WHAT & HOW

The purpose of this innovation is to…

…help people develop meaningful connections in business by repurposing existing marketing dollars and turning business meetings into funds for charities. We have built the world’s first B2B platform even in the back of Uber Blacks.

It does this by…

…connecting executives and decision makers with innovative companies, by connecting sales and marketing teams to the decision makers to tell their story. Each meeting produces a positive social impact by generating funds for the executive’s charity of choice – so far we have connected CIO CEO CFO CTO etc.

3. PURPOSE & BENEFITS

This innovation improves on what came before because…

…we create a positive impact on the charities by giving them a sustainable form of fundraising. We also create a legacy for the executives by turning an hour of their time into a positive social impact. We aim to get better results for our clients by connecting them to decision makers to tell their story
Essentially it’s a win-win-win.

Its various benefits to the customer/end-user include…

…better ROI, Lower cost of Sale, Shorter Path to Revenue.

4. COMPETITIVE LANDSCAPE

In the past, this problem was solved by…

This is the worlds first – no one else is doing it!

Its predecessors/competitors include…

…outdated B2B lead generation methods.

5. TARGET MARKET

It is made for…

…any company wanting to connect with the C Suite.

It is available for sale through…

www.meetmagic.org/join

Our marketing strategy is to…

…get funded and dominate!

FINE PRINT: This SMART 100 profile and the information it contains is a duplication of content submitted by the applicant during the entry process. As a function of entry, applicants were required to declare that all details are factually correct, do not infringe on another’s intellectual property and are not unlawful, threatening, defamatory, invasive of privacy, obscene, or otherwise objectionable. Some profiles have been edited for reasons of space and clarity.

Maven Judge Vote: Altruistic Sales – Smart 100 2017
(Please note – The form below is for judging purposes only and is restricted to the public)

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