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Australians continue their love affair with finance app Pocketbook as it clocks 100,000 users

Finance app Pocketbook has reached the impressive milestone of 100,000 users in Australia following six months of some really rapid growth. These guys are on...

Nikki Durkin of 99dresses talks about the challenge of sudden success

Nikki Durkin and her 99dresses enterprise have been one of the signature stories among Australian startups over the past year. In this interview with StartCast, Durkin offers insight into how she developed her company out of a simple question on a Facebook page.

Angry Nerds: Atlassian’s Mike Cannon-Brookes built his software empire selling t-shirts? It’s called bait-and-switch.

Any parent who has ever driven past McDonalds with kids in the car will know the pulling power of a good bait-and-switch campaign. Those blasted McHappy Meals usually go half-eaten, so it's not the few moments of fat, salt and sugar that make them irresistible. It's the movie tie-in, limited-time collectible nature of the bloody near-worthless-will-break-before-your-car-leaves-the-car-park toy included with the meal. Believe it or not, what works for selling fast food also works for selling other things... like enterprise software products.

5.5 Lessons you might have missed at SydStart

In case you missed it, SydStart Autumn was held last week to the jubilation of entrepreneurs from all areas of the New South Wales start-up scene. Here are five (and a half) lessons gained from the event.

FREE BUSINESS TOOLS

How Master the Art of Sales Even if it Makes You...

The art of selling is a social minefield. Have you ever been on the wrong end of a ham-fisted, awkward or just plain obnoxious sales conversation? Of course you have! Why is it that some sales conversations magically delight, while others make us want to manically bolt for the door? This Phil Anderson FREE CHEAT SHEET will help you to master the art of sales!

FREE BUSINESS TOOL

How to market your business when you don’t have a business...

When Oli Gardner and his co-founders first came up with the idea for Unbounce, most of their planning sessions were all about the complex...

INFOGRAPHICS

New Zealand’s Xero eyes US IPO, further disruption as subscribers increase...

Xero recently held its annual meeting in Wellington, during which the company revealed some interesting details about its future. As has been widely suspected, the...

OPINIONS & ADVICE